Weet-Bix Tryathlon Foundation

What it is

The Weet-Bix TRYathlon Foundation was established in 2007 by Sanitarium staff to enable underprivileged and disadvantaged kiwi children the opportunity to take part in and experience the Weet-Bix Kids TRYathlon. The Weet-Bix Kids TRYathlon enables them to have a long-lasting experience of achievement and success, ultimately assisting them to live happy, healthy lives and giving them the confidence to do and be anything they want.

How it works

The Weet-Bix TRYathlon Foundation provides support to successful applicants in the form of either subsidised registration fees or donations of equipment, such as bicycles and helmets. When receiving nominations for equipment donations, preference is given to groups who can demonstrate that the equipment will benefit groups of children for years to come.

Applications are managed by Sanitarium and funding is awarded by the Weet-Bix TRYathlon Foundation Trustees.

The Weet-Bix TRYathlon Foundation Trustees assess all nominations and make a decision to approve the nomination based on the personal circumstances of the nominated child or community group.


TRYathlon foundationWe believe that every child has the right to feel like a winner and realise their potential.

Since 2007 the mission of the Foundation has been to give more children the opportunity to enter the Sanitarium Weet-Bix Kids TRYathlon, to experience all the benefits of taking part, and truly shine.

With your support, the Foundation funds equipment and subsidises entry for children that could do with extra support.

If you would like to help another child who deserves to have this long-lasting experience of achievement and success you can make a donation to the Foundation by cheque, bank transfer or along with your child’s registration.

To make a donation, please send a cheque payable to the Weet-Bix Kids TRYathlon Foundation to:

The Weet-Bix TRYathlon Foundation
C/- Private Bag 92127
Auckland 1142

Please include a name and contact number so that a donation receipt can be sent to you.

Donations can also be made online into the Weet-Bix Kids TRYathlon Foundation account:

or, directly through our online shop by clicking the donation button below:

Make a Donation

Thank you for your support.

Frequently Asked Questions

Who is eligible?

Nominations for assistance can be either:


  • For any child between the ages of 7 and 15.
  • Both individual and groups


  • Groups with children between ages the ages of 7 and 15.
  • Community Groups, Schools are considered as groups

Who can nominate?

Nominations will be accepted from

  • community group leader,
  • teacher,
  • other community member or
  • third party.

The nominator must be outside of the nominated child’s immediate family.

How to nominate?

To nominate a deserving child you will need to fill out the application form and enter the following information

  • Nominated child’s / groups details
  • Your details
  • What assistance the child requires (subsidy of entry fee or equipment)
  • Reason why nominated child deserves funding
  • Information on why the candidate(s) you are nominating would not otherwise be able to enter the event
  • Background on other activities that the school/group/the candidate(s) is/are undertaking to assist with entry to the event

Nominate NOW!

2017/2018 Series Key Dates for Weet-Bix TRYathlon Foundation

Calendar date Calendar item
Sunday 5 November 2017 Nominations close for Mt Maunganui, South Auckland, Rotorua and West Auckland TRYathlons.
Tuesday 7 November 2017 Weet-Bix TRYathlon Foundation Meeting #1
Sunday 14 January 2018 Nominations close for Hamilton, Hastings, Central East Auckland and Gisborne TRYathlons.
Tuesday 16 January 2018 Weet-Bix TRYathlon Foundation Meeting #2
Sunday 28 January 2018 Nominations close for Christchurch, Nelson and Dunedin TRYathlons.
Tuesday 30 January 2018 Weet-Bix TRYathlon Foundation Meeting #3
Sunday 11 February 2018 Nominations close for Hutt City, Wellington and Palmerston North TRYathlons.
Tuesday 13 February 2018 Weet-Bix TRYathlon Foundation Meeting #4
Sunday 25 February 2018 Nominations close for Hibiscus Coast, New Plymouth and Bay of Islands TRYathlons.
Tuesday 27 February 2018 Weet-Bix TRYathlon Foundation Meeting #5
  • Applications must be received by close off dates.